Performance Improvement Manager (Job 3016945)
Category: Sales

Company Overview:
ADT has been in the business of helping save lives since 1874. As the #1 smart home security provider in the U.S., we help protect and connect families, businesses and larger commercial customer every day. Our continuous innovation, advanced technology and strategic partnerships deliver products and services that help protect life and valuables, whether at home, your business or on the go. And as times change, so do we. Above all, our mission is clear: we help save lives for a living. Looking for a career where you can make a real impact? Join our team today and put purpose behind your paycheck. #WeAreADT
Check out more about life at ADT here.
Job Summary:
The Performance Improvement Manager is responsible for driving dealer growth, improving sales performance, and supporting long-term dealer success across the East Region. This role focuses on four key areas:
- Content Development for product training and sales strategies
- New Dealer Onboarding with a focus on the Race to 15 in 90 Days
- Existing Dealer Retention and sustained performance
- Strategic Account Management sales training for high-priority dealers
The Performance Improvement Manager will play a critical role in enhancing revenue, strengthening dealer relationships, and supporting the overall dealer experience.
Key Responsibilities:
Dealer Development & Account Management
- Serve as the primary point of contact and strategic partner for a portfolio of East Region dealers.
- Partner cross-functionally with sales, marketing, operations, and other teams to ensure consistent dealer support and program alignment.
- Analyze dealer performance trends, identify opportunities for growth, and recommend actionable strategies for improvement.
- Build and maintain strong, long-term relationships with key decision-makers and stakeholders within dealer organizations.
- Ensure accurate record-keeping and timely reporting on dealer performance, retention, and forecast data.
- Actively contribute to the development and execution of the East Region dealer strategy.
Content Development for Product & Sales Strategies
- Create and deliver content to support new sales initiatives, product launches, and dealer enablement within the ADT dealer program.
- Develop engaging training materials, host regular conference calls, and provide actionable resources to drive dealer success.
- Serve as a subject matter expert and trusted advisor, offering insights and recommendations to internal teams and senior leadership.
New Dealer Onboarding – Race to 15 in 90 Days
- Lead the onboarding process for new dealers with a strong focus on achieving 15 sales within the first 90 days.
- Provide consistent communication, coaching, tools, and resources to help new dealers ramp up quickly and effectively.
- Track onboarding milestones and ensure new dealers are positioned for long-term success.
Existing Dealer Retention – 15 Sales Per Quarter
- Support ongoing dealer growth and maintain a minimum production goal of 15 sales per quarter per dealer.
- Identify growth opportunities within existing dealer accounts, utilizing cross-sell and upsell strategies.
- Develop customized retention plans to support struggling dealers and improve performance outcomes.
Required Qualifications:
- Bachelor’s degree in business, Marketing, or a related field (advanced degree preferred).
- 5–7 years of experience in key account management, sales training, or performance management in a client-facing role.
- Demonstrated success in growing and managing high-value accounts or dealer relationships.
- Exceptional communication, presentation, and negotiation skills, with the ability to influence at all organizational levels.
- Strong analytical, problem-solving, and decision-making abilities.
- Proficiency in CRM systems and data reporting tools.
- Ability to collaborate effectively across multiple teams and adapt quickly to changing priorities.
- Passion for delivering outstanding customer service and driving measurable dealer success.