Copywriter Marketing Brand (Job 3020304)
Category: Marketing
Summary:
We are seeking a Copywriter to craft clear, on-brand messaging for day-to-day marketing and brand communications. This role develops copy that is engaging, conversion-aware, and channel-appropriate across email, social, paid media, and web. You will work closely with designers, marketers, and stakeholders to ensure consistency of voice while supporting rapid execution.
Duties and Responsibilities:
- Write and edit copy for campaign and BAU deliverables across digital channels.
- Translate strategy and creative briefs into clear concepts, headlines, and body copy.
- Adapt messaging to channel context, customer intent, and funnel stage.
- Maintain brand tone of voice while tailoring copy for different audiences.
- Partner with design to produce cohesive creative outputs with strong message-visual fit.
- Support A/B testing with alternative copy directions and structured hypotheses.
- Incorporate legal, compliance, and brand feedback accurately and quickly.
- Build and maintain messaging libraries, style guidance, and reusable copy components.
- Review performance insights and refine copy for stronger engagement and conversion.
- Additional duties as assigned.
Skills and Competencies:
- Excellent writing, editing, and proofreading skills.
- Ability to simplify complex ideas into compelling customer-facing language.
- Strong collaboration skills with creative and cross-functional partners.
- Ability to manage volume and quality in a deadline-driven environment.
Minimum Qualifications:
- 3+ years of copywriting experience in brand, digital, or performance marketing.
- Portfolio featuring multichannel copy with measurable impact.
Preferred Qualifications:
- Experience in D2C, eCommerce, or subscription businesses.
- Familiarity with SEO basics and web content structure.
- Knowledge of experimentation and performance copywriting practices.
- Experience writing for social video and short-form formats.
Location:
- Our office follows 4 days onsite and 1-day remote schedule.
Travel:
- Occasionally, less than 25%
Philadelphia Applicants: Background checks will be conducted during the employment process. Any information will be reviewed through an individualized assessment in accordance with the Philadelphia Fair Criminal Record Screening Standards Ordinance.